Mental models/Zeigarnik Effect
Memory & Recognition

Zeigarnik Effect

Bluma Zeigarnik's finding that people remember uncompleted or interrupted tasks better than completed ones, and feel tension until incomplete tasks are resolved.

In plain language

Incomplete tasks stay active in memory. People are more motivated to finish something they've started than to start something new.

In the wild

Implementations of this model aren’t wired to this view yet — they live in the implementations table.

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