The tendency to recall the first (primacy effect) and last (recency effect) items in a series best, with middle items being recalled least well.
Explained
- People best remember the first and last items in a sequence.
- The opening benefits from primacy and the close from recency, while the middle fades.
- This shapes how menus, lists, and steps are recalled later.
- Placing key items at the start or end makes them far stickier.
