Visual Hierarchy
Perception & Visual Processing
Visual Hierarchy
The arrangement of visual elements in order of importance, using size, colour, contrast, and position to guide the viewer's eye through content in a deliberate sequence.
Explained
- Size, weight, colour, and position tell the eye where to look first.
- A deliberate hierarchy guides people through content in the order you intend.
- Without it, every element competes equally, which means none of them wins.
- Strong contrast on the most important thing makes the path obvious.
In the wild10 screens
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